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Buying March 1, 2018

How to Turn Your Home's Weaknesses into Strengths

Do you want to sell your property? In order for your home to appeal to the widest range of potential buyers, it’s a good idea to identify its strengths and weaknesses. Every property is different. Your home might have beautiful windows and a state-of-the-art kitchen, but be in desperate need of a fresh coat of paint. We’ve identified some common property weaknesses, and how you can turn them into strengths. 

Weakness: The windows in your home are outdated and tired. 

The Fix: Outdated windows can show the age of your property, and even make it look out of date when it isn’t. Hanging new curtains is an easy way to update your property. Install a simple metal rod with decorative finials and hang a neutral curtain with metal rings. Your home will look like a magazine, and what was once a weakness has become a strength. 

Weakness: Your kitchen needs an update. 

The Fix: Purchase new white goods for your kitchen. This will add plenty of value to your home, and keep prospective buyers from being put off because your appliances are past their prime. When you’re updating, think stainless steel. These appliances are popular and modern. 

Weakness: There are lots of small, ‘awkward’ spaces in your home.

The Fix: Hang a large mirror. Mirrors can make any space seem larger, so they’re especially important in an entryway or narrow hallway. Is the space too awkward for a large mirror? A gallery wall of mirrors in different sizes will solve that problem perfectly. 

Weakness: Your house looks old.

The Fix: What do you do when your house has been standing for over 200 years (and looks like it, too)? A fresh coat of paint and a top-to-bottom clean can work wonders to turn a rustic property into a character-filled dream. Highlighting the period features of your property is also a good idea. That way, the house becomes historic, not just ‘old’.

Weakness: There’s nothing in your property. 

The Fix: A few accessories go a long way. While it’s great that your property doesn’t have much in it (an empty canvas makes it easier for potential buyers to imagine themselves in your home), having a few accessories (think throw pillows and a light fixture or two) can make a huge difference in your home’s atmosphere. Use neutrals, and try visiting your local charity shop to make your improvements on a budget. 

Weakness: Your home is the priciest home on the street. 

The Fix: Whether you meant to or not, you’ve bought the most expensive home in the area and are now trying to sell. In this situation, take a look at your home. Why is it pricier than other homes in the area? Once you recognize why your home has been valued at a high price, highlight those features as unique selling propositions, or USPs. Turn price into exclusivity, and this weakness quickly becomes a property strength. 

Weakness: You’re extremely close to your neighbours.

The Fix: When you’re close enough to hear the neighbours next door, it can be a problem for potential buyers. Take this time to highlight the amenities that your property has close by. If you have a great relationship with your neighbours, this is the time to mention it. A sense of community is invaluable for new buyers, and proximity to amenities like a corner shop or department store are valuable assets to your property. 

Are you selling your home? Contact your local Guild member today to get started. 

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